This is a talk I gave at Develop Conference on the Art of Art Bibles - the development, structuring & communication of Aesthetic Intent.
Also covers project framing, developing art pillars + visual signatures, the practical application of the principles + elements of art, brand identity + tone, visual symbolism + assigning meaning building + layering worlds, The Rule of Cool & Prussian military strategy!
Develop Conference talk on the Art of Art Bibles